{
 "version": "1.2.0",
 "title": "Podcasting 2.0 — Episode 273: Advertising is The Horse and Buggies of Podcasting",
 "podcastName": "Podcasting 2.0",
 "author": "Adam Curry & Dave Jones",
 "fileName": "PC20-273-2026-10-02-Final.mp3",
 "chapters": [
  {
   "startTime": 0,
   "title": "Show Open — \"Advertising is The Horse and Buggies of Podcasting\""
  },
  {
   "startTime": 80,
   "title": "A sales meeting with the Christian broadcasters"
  },
  {
   "startTime": 210,
   "title": "Muse changes the robot landscape — and podcasting's biggest problem is discovery"
  },
  {
   "startTime": 338,
   "title": "AEO: Ask Engine Optimization"
  },
  {
   "startTime": 420,
   "title": "Adam built an MCP server — with x402 payment rails built in, not turned on"
  },
  {
   "startTime": 544,
   "title": "Living with Muse: texts, a Psalm for the day, and creepy-helpful reminders"
  },
  {
   "startTime": 666,
   "title": "Show and tell: PodcastIndexRobot.com",
   "url": "https://podcastindexrobot.com/"
  },
  {
   "startTime": 748,
   "title": "The robot knows there's no Podnews Weekly Review — and Apple drops regional curation"
  },
  {
   "startTime": 834,
   "title": "Humans and robots: hook it up, rate my feed"
  },
  {
   "startTime": 919,
   "title": "Watch for new episodes, anywhere — player-agnostic links into Podcast Guru"
  },
  {
   "startTime": 1129,
   "title": "Dave: an MCP server by itself is just an API — the flavor on top is the point"
  },
  {
   "startTime": 1211,
   "title": "Grading the Podcasting 2.0 feed, surprise me, Podping tools, and the podroll"
  },
  {
   "startTime": 1375,
   "title": "What is Muse? A harness, a VM, and a soul.md"
  },
  {
   "startTime": 1587,
   "title": "The future Adam sees: personal robots woven into your life"
  },
  {
   "startTime": 1838,
   "title": "Dave: \"The podcast industry is effed\" — synthetic clip feeds and the end of ads"
  },
  {
   "startTime": 1962,
   "title": "Adam: it already happened on YouTube Shorts — people still want long-form audio"
  },
  {
   "startTime": 2224,
   "title": "Doing it live: \"Get the latest Better Offline and strip out all the ads\""
  },
  {
   "startTime": 2353,
   "title": "x402 subscriptions, Amazon blocks Muse, and dynamic pricing"
  },
  {
   "startTime": 2525,
   "title": "Apple and Spotify won't do this — we are agnostic; HLS in the alternate enclosure"
  },
  {
   "startTime": 2607,
   "title": "The tags ARE ask engine optimization — \"find some podcasts near me\""
  },
  {
   "startTime": 2688,
   "title": "The ads are gone: \"You have seen the future\""
  },
  {
   "startTime": 2814,
   "title": "Dave: ad-stripping becomes part of your desktop"
  },
  {
   "startTime": 2939,
   "title": "Adam: the money will fix itself — that's what 402 is about"
  },
  {
   "startTime": 3068,
   "title": "Robots in real life: the single mom with eight GrokBots, No Agenda from 40 hours to four"
  },
  {
   "startTime": 3190,
   "title": "Dave: once content leaves the barn, the 2X-speed lesson — you've lost control"
  },
  {
   "startTime": 3270,
   "title": "\"Make a clip for my friend Dave\" — AI debt vs U.S. Treasuries, texted"
  },
  {
   "startTime": 3351,
   "title": "Dave's Pi agent hooks up the robot — podcasts near Birmingham, and why RSS.com dominates location"
  },
  {
   "startTime": 3555,
   "title": "Advertising is toast — value for value or x402"
  },
  {
   "startTime": 3719,
   "title": "Bandwidth, the drug-dealer model, and the three payment rails: x402, MPP, L402"
  },
  {
   "startTime": 3845,
   "title": "Rules for the index: apps with API keys only — mailbox money"
  },
  {
   "startTime": 3982,
   "title": "Robots cancel subscriptions; Bolt 12 — \"Advertising is the horse and buggy of media\""
  },
  {
   "startTime": 4154,
   "title": "Robots talking to robots: the clip link, demo prep, and agents everywhere"
  },
  {
   "startTime": 4326,
   "title": "Dave on staying neutral on AI — makers, and giving up on coding"
  },
  {
   "startTime": 4568,
   "title": "Spreaker slop fixes itself — every download a local copy that can be molested"
  },
  {
   "startTime": 4832,
   "title": "\"The most important board meeting we've ever had\" — boostagrams"
  },
  {
   "startTime": 5077,
   "title": "PayPal donations"
  },
  {
   "startTime": 5243,
   "title": "Comic Strip Blogger's 18,000-sat boost"
  },
  {
   "startTime": 5328,
   "title": "Close — \"You are witnessing the future\""
  }
 ]
}